Little Brick Studio Brand and LogoLittle Brick Studio was my teaching and illustration studio from 2012 to 2015. Knowing that I would have diverse needs when it came to advertising and representing myself locally and at festivals but also on a very tight budget I created a simple, iconic logo and sensibility that would stand out, look good and be easy to carry out while managing the rest of the business and to produce my own materials in house if need be.
For the business cards I was interested in showcasing the fact that I could do and teach both fine art and cartoons, thinking there would be a market for both. It didn’t work that way but laying them out at festivals and giving people a choice when I handed them out did show me pretty quickly what people were most interested in. Hint: it wasn’t fine art.
Promotional materials such as stickers and aprons took advantage of the rough textures of canvas and brown paper to lend interest and allude to the potential art to made or learned.